A Home Grown Refresh

In the ever-evolving world of real estate, adaptation and innovation are essential for staying ahead of the competition. The last year has been a big one for Home Grown Real Estate with many changes and exciting developments. We decided to embark on a little refreshing and rebranding hoping to breathe new life into our company and propelling it towards an exciting future.

In the last year we have continued to serve our clients in the Charleston area, but have also shifted to serving the amazing real estate agents who work for Home Grown Real Estate. As our goals have evolved and who we serve has expanded, we felt the need to redefine our identity. As part of this refreshing of our brand, we have established a clear vision for our company and it’s simple. We want to be the real estate expert and the community resource for both the clients and the agents who work with us.


We are still a trustworthy guide during our client’s real estate transactions, but now we strive to attract and empower the best and most qualified real estate agents to run their businesses on their terms. Being a low-cost broker, we can also help our agents maximize their earnings all while providing a supportive environment.  

Through this brand refresh, we are most excited about our new website that better highlights who we are as a company and who we aim to serve. Plus, we are striving to make all of the content we share, both on social media and through email equally valuable and entertaining. We aim for clients to fully trust us with their real estate transactions and for other Realtors to be excited to work with us. 

So to sum things up, we are excited to serve you. We invite you to explore our new website and follow us on social media! We enjoy connecting with new and past clients so reach out. Click around our site and tell us what you think! And if you ever have a question or need a suggestion, call us! Help us fulfill our goal by trusting us to be your real estate and community expert! 

Oh one more very important thing….I want to give credit for two amazing local professionals that have guided us through this transition!

Collaborating with Nikki Wood at Nikki Wood Digital Designs was a dream! Her attention to detail and creativity made our website vision come to life in the best way. She’s based here in Charleston, but works with clients nationally! Check out her site here!

And all these amazing new images you guys are seeing… credit goes to the fabulous Sirena at Aneris Collective. She is an amazing local photographer here in Summerville who specializes in branding sessions for businesses. She was easy to work with and made several hours of being in front of the camera fun and stress-free! Even Kevin said so! Check out her work here

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